boss mom

  • How to rock your morning routine like successful people

    Morning routine for successful people

    I used to convince myself that being a night owl was awesome! It meant that I could work into the wee hours of the night, and not have to worry about waking up early. This all changed when I had my twins and realized that if I didn’t have a proper morning routine, I would never have time to myself. I indeed needed to rock my morning routine like successful people.

    When I started becoming more intentional with my morning routine, I noticed that I was sleeping earlier and longer hours. Overall I felt so much better about myself and had more energy throughout the day.

    It also meant that when the twins would wake up, I already had a headstart to the day. I get to spend some time with them before heading to my 9-5 office. So, I get to be present and in the moment with them without feeling overwhelmed that I haven’t gotten anything done or planned for the day.

    Being a corporate side hustler also means that you don’t have the whole day to work on your business. In fact, you only have a few hours in the morning and a few hours at night (depending on how tired you are after work) to make any progress.

    My morning hours are the most productive hours where I am also at high alert. Without a successful morning routine, I wouldn’t have an extra hour to work on my side hustle. This extra hour is literally how I have built my coaching business (and a few more hours on Saturday mornings too).

    If you are not yet convinced, here are other reasons why a morning routine is important.

    It gets me in the right mindset

    Mindset is everything if you want to be that 6-figure mompreneur. You need to wake up with the right mindset to handle the challenges of juggling corporate life + motherhood and a side hustle. The best way to do this is to create a solid morning routine.

    I get to have self care time

    I didn’t read as much before I started having a consistent morning routine. Since starting and being consistent with my morning routine, I have gone through at least 1 book a month, simply by spending 10-15 minutes in the morning to catch up with my reading. 

    Quiet time before the kids wake up! 

    I am sure you miss the days when you had peace and quiet for long hours. You can have that today! You just need to wake up and get your consistent morning routine before the kids wake up. 

    During my morning routine, I can think clearly and make some progress. Especially with the high-level tasks that need my full concentration, without a baby screaming for attention in the background.

    How to start a morning routine like successful people

    Getting into the habit of a consistent morning routine is not easy. But it’s definitely worth it once you start to do it and see how it makes you feel both physically and mentally.

    First of all, here are a few tips to help you wake up on time for your morning routine:

    Tip #1: Sleep 15 minutes earlier today

    I know you were probably wondering if this was a typo or not, but YES. The secret to a morning routine like successful people have consistently, is to sleep early. Sleeping earlier will give you enough hours of good quality sleep so that you are ready for the early wake-up call. Start by sleeping 15 minutes earlier than your usual bedtime, and incrementally sleeping earlier every week. Do this until you get to the point where you are getting 7 to 7.5 hours of good quality sleep.

    The work that you weren’t able to do the day before, can wait. You will get it done much faster and more efficiently if you sleep early and well enough. Just schedule it for your morning hours.

    Tip #2: Build on your morning routine incrementally. 

    If you have never had a consistent morning routine, don’t start with a 1-hour morning routine. Start with a 15-minute routine for 1 or 2 items from my 3G method below. Once you have consistently completed your routine for at least 3 days, you can start to increase the amount of time you spend on your morning routine. For every 15 minutes you sleep earlier, you should be able to increase your morning routine by 15 minutes.

    Tip 3: Work in small pockets of time

    I got this tip from the book, The 5am club, which you can get here.  The mistake we make as humans is to overestimate how much we can achieve in a short space of time. For example, instead of thinking about the number of pages you want to read in a day, think of the amount of time you want to spend reading. That’s a much easier and realistic way to set your morning routine goals and increase your time spend, as you become more consistent.

    All you need to do is devote 20 minutes to each pillar from my 3G method, which I have broken down easily for you below:

    Growth: 20 minutes

    This is the time you can dedicate to your personal growth and development. One of the things that almost every successful person I know of does, is to READ. You cannot pour from an empty cup, and you cannot share what you don’t know.

    If you want to be successful, then you need to commit to creating a morning routine like successful people do. Through my 3G method, I have been able to go through 10 books in the same year that I had my twins! Before that, I barely finished 3….

    The secret to this method is being consistent, committing to waking up early and getting your 3G’s done before the day begins.

    Gratitude: 20 minutes

    I can’t emphasize enough the power of prayer, meditation and journaling. I struggled with negative mindset and self confidence throughout my adulthood, and starting an online business from scratch only made it worse. 

    Once I started putting in the time to journal, do my daily affirmations and show gratitude for everything happening to me and around me, I started to show up for my business in a different way. 

    I cannot overstate how important it is to take time for gratitude, and the inner self work that is needed as part of a morning routine. 

    Go: 20 minutes

    Do your workout in the morning and forget about it. I don’t know if your 9-5 is as unpredictable as mine, but waking up earlier to do my workout has made me feel more energetic throughout the day.

    Whether you workout plans get derailed or not, you know that at least you have gotten 20 minutes of exercise. Imagine how fit you will be by the end of the year, if you got 20 minutes of daily exercise, that’s 7300 minutes of moving your body!

    What makes a morning routine successful

    • Plan the night before, so that in the morning you are all systems go
    • If you have a workout, remove your clothes so that you see them when you wake up
    • Prepare your breakfast the night before (smoothies and overnight oats have been my go-to breakfast on-the-go)

    In conclusion, 

    My morning routine has completely changed my way of life, for the better, I

    • Complete 1 book a month just through my morning routine
    • Got disciplined in getting my kids to sleep early, and sleeping early myself
    • Wake up feeling much more refreshed and ready to slay the day
    • Get 20 minutes to work on my business before I start my 9-5
    • Get some quiet space to meditate, journal and visualize the success I want to have
    • Feel better about myself because I have my workout, and a good breakfast to start the day
    • Have some (actually, lots of) peace and quiet before the kids wake up!

    Do you have a morning routine? What’s your favourite part of your morning routine?

    Morning routine for successful people

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  • The advantages of a business plan to fuel your business growth

    Five advantages of a business plan to ignite your business growth.

    We all dread the process of developing a business plan because honestly, it can be a taxing process. But guess what? Without a business plan, it’s safe to say you have no business. And we all know failing to plan is planning to fail. A business plan is not only one of your most important assets it also has numerous advantages for the growth of your business.

    #1: Is your idea viable?

    A business plan helps determine the viability of your business idea. Developing a business plan allows you to assess beforehand how viable your idea is. Besides the business plan, the only other way to determine whether your business idea is feasible is by going out and doing it. Having a business plan will save you time and money when it comes to testing the feasibility of the business idea.

    As you develop your business plan, you get to learn more about your industry, potential customers, and competitors. This enables you to make the necessary adjustments to ensure your product or service meets the needs of your potential customers.

    #2: Hiring Personnel

    Another major advantage of a business plan is that it helps to map out the people and skills that you will need to execute your business idea. Your business plan becomes a guideline on the people who are a best fit for your business, when you need them and the level of skill that they need to have. As the team grows, your business plan becomes your point of reference. A team that is diverse, skilled and aligned to the business’s vision and goal(s) will help you get closer to your business goals, and sometimes even faster.

    #3: Setting Goals

    We all know how vital goals are for any business. This brings about another advantage of a business plan as it helps in setting your big ambitious goals and objectives.

    Once you are clear on the vision of your business, it makes it so much easier to set goals and create an action plan that you can review on a quarterly basis. You can use these goals to assign different areas of work to your team members. You can also use these goals to create your own KPIs and get an accountability partner to hold you accountable. And determine whether the milestones and targets you have set in your action plans are being met or not. 

    Over and above business goals and objectives, a business plan prompts you into analyzing all aspects of the business from the major ones to the nitty gritty. It captures the objectives and plans for each team in your business (whether you have actual team members or not) i.e. finance, marketing, operation, human resources, etc.

    #4: Seeking Investment

    When seeking investment for your business you need to sell yourself in the best way possible. A well-done CV gives any candidate a competitive edge. A business plan is perceived as the curriculum vitae for your business, if it is well done it gives you a competitive edge. It’s undeniable how important a great business plan is for your business.

    #5: Scenario building 

    Another advantage of a business plan is it provides an avenue for building scenarios. This is important as it ensures that you understand the risks, uncertainties or any constraints that your business may run into. This is quite beneficial in helping with planning ahead for your business, and ensuring that you have a plan in case you run into any of these risks along the road.

    In Conclusion,

    From the above pointers, it is evident that the importance of a business plan cannot be underestimated. Running your business without a business plan is a form of self-sabotage. Now would be a good time to get working on your business plan. P.S Don’t rush it – take your time and come up with a ‘bullet-proof’ plan. If you already have a business plan remember to keep revising it and adjusting things depending on how your business vision evolves.

    Five advantages of a business plan to ignite business growth.

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  • How to stay focused on your business goals

    How to stay focused on your business goals and achieve them

    Setting goals is an exciting activity,  as it lets you think of how you can reach those stretch targets that you have set for yourself, way beyond what you think you are capable of achieving. The mistake I often see entrepreneurs making is that they don’t spend enough time thinking about the game plan in achieving these goals, and how to maintain focus. A game plan ensures that you stay focused on your business goals consistently.

    It’s so easy to get sidetracked as a business owner with all the shiny objects and tactics that are flung at us daily; a goal plan helps you to stay focused on what’s really important and aligned with your long-term vision. 

    Other common mistakes to avoid in goal setting and planning:

    Setting too many goals

    When you set too many goals, it becomes difficult to stay focused on a few key actions that will drive the biggest impact in your business. You may have heard of the 80/20 rule which simply states that: 20% of your daily actions are responsible for 80% of the results in your life. 

    You can apply this rule to business too. Instead of trying to do everything in your business, set one or two goals that you know will contribute to the 80% result at the end of the day.

    No clear game plan

    Setting goals is the easy part. Creating an action plan with timelines, milestones, reviews and mini-actions is the hard part. Before you start working on your goals, first set a clear game plan that is realistic and actionable, and stay committed to that action plan.

    Setting goals based on what other people are doing

    As a solopreneur, it is so easy to get distracted by what other people are doing. Especially the people you look up to. The truth is, the goals that they have set are totally irrelevant to where you are in your life and business right now.

    Don’t use other people’s goals as an anchor for what you should be doing. Instead, evaluate where you want to be in your business in the next 5 years and work backwards. 

    Mini tip: Think of the person you want to be and the lifestyle you want to have, and then set goals that are aligned with this. 

    Overestimating their short-term potential

    It is so easy to overestimate what you achieve in the short-term. This leads to goals that are completely unrealistic. And when you don’t achieve them, you could easily get into a downward spiral of no confidence in yourself or your business. Instead, overestimate what you can achieve in the long-term and then set goals that you know you can achieve in the next 3 months. 

    Mini tip: You can use the “good-better-best” framework to set realistic short-term goals. Your “good” target represents what you can realistically achieve in the next 3 months. And your “better” target represents what you can achieve as a stretch. Your “best” target represents what is totally out of your reach and what would be AMAZING if you actually hit that target.

    How to set your goals

    Be intentional

    My best tip for being intentional, is making time to work on your goals every single day even if it’s just 10 minutes a day. You can make a lot of progress if you set aside time and do this consistently.

    Be specific

    The more specific you are, the less mental space you will need to try and figure out what exactly you are working towards. I like to use the SMART goals framework. It is widely used in setting goals in the corporate and business world.

    When you are specific, this leaves very little room in veering off focus and getting derailed by shiny objects. For example, if I want to grow my business, 

    A non-specific goal is: Grow my business

    A specific goal: Grow revenues to $10,000 this quarter by focusing on marketing Product X through my social media channels

    The more specific you are, the easier it will be to create an action plan. An action plan will help you break down your goal into smaller, actionable steps.

    Prioritize your goals

    The fewer goals you have, the easier it will be to remain focused on achieving your business. I personally believe that one goal for each area of your life is enough to focus on for 90 days. If it’s a long-term goal, you can add another goal, but try to keep it at 2 goals at most. 

    How to maintain focus on your goals

    Time-block your calendar

    The main reason why people don’t make progress in their goals is that they do not take action on a consistent basis. Time blocking is one of the most effective ways to ensure that you take action on the things that are most important to you.

    Stop multitasking

    When you are trying to work on multiple goals and projects at the same time, your brain loses momentum. This also causes mental blocks that can end up slowing you down.

    Studies have also shown that switching between multiple tasks has a negative impact on your overall productivity and cognitive skills.

    Instead of trying to do many things at once, focus on the goal that will get you the biggest impact. Then go all-in on an action plan that supports your goal. When you are working on your goal, remember to schedule time in your calendar to work on it. Remove all distractions and focus on the task at hand.

    Use sprints to work out your action plan

    Using short time spans creates a sense of urgency in your mind. This ensures that you don’t drop the ball in taking action consistently to make progress towards your goal. I like working in 2-4 week sprints on a specific activity that I know will help me in making progress in achieving my goal.

    Focus on the action, not the result

    If you want to stay focused on your business goals, I would highly encourage you to change your mindset about achieving your goals. Instead of focusing on the outcome, focus on the action that will get you closer to the outcome. For example, if you want to make $10,000 in sales over the next quarter, instead of focusing on the $10,000 revenue, focus on the actions that you know will lead you to this result. These actions could include:

    • Creating sales funnels to increase your sales per customer
    • Creating a new product or service 
    • Being consistent with your social media strategy

    The more you focus on the actions, the less anxiety and overwhelm you will create for yourself, and the more likely you are to achieve your goal.

    You do not have control over how many sales you will make. But you do have control over how many potential customers you reach through your marketing and sales strategies. In that case, direct your focus towards the things that are in your control in your business.

    Here are a few other tips to help you stay focused on your business goals:

    • Remind yourself of your goals everyday
    • Record daily affirmation on your goals
    • Get an accountability partner
    • Review your progress on a weekly basis, and pivot as needed
    • Develop habits that support your ability to work on your goals often

    How do you stay focused and motivated on your business goals? Drop your comments below.

    How to stay focused on your business goals and achieve them

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  • How to work from home productively in lockdown

    How to work from home and be productive during lock-down.

    With our lives revolving around home almost since the start of the year, we have had to make adjustments. We have to make our homes a place where we can actually get some work done. The fact that the kids are also at home doesn’t make it any easier! With your toddler shouting your name while you are on a Zoom call or the babies crying their lungs out just when you start to get into your zone of genius, yeah, been there done that!

    As a solopreneur with a full-time job, I feel like this season has had its pros and cons when it comes to working from home. From skipping out the traffic that literally wastes at least an hour of my day to being able to jump into the next room to check out on the twin girls, it’s been a blessing in that way. 

    So here is how I work from home productively:

    Dress for the occasion

    Dressing up for me is an energy booster, a great motivator and I just ooze confidence. A great outfit can be what gives you the much-needed energy and focus to achieve your daily goals. When working from home it’s very easy to just spend the day in PJs or loungewear coz I mean they are comfortable and very freeing. However, the loungewear sets the brain in lounge mode aka airplane/chill mode. And all you want to do is take a nap or binge on Youtube and Netflix (this is very necessary but it’s not productive if you are working from home).

    Dressing up for work helps in uplifting one moods. It motivates you to be at your best basically it jump-starts your day. And in Brandi Michel of Family Felicity’s words, “Getting dressed provides the kick in the pants your brain needs to get into the work groove.”

    If you are a business owner, I would highly suggest that you get into the habit of dressing for the occasion. Now I know that there are those days when the day gets to 5pm and you wonder how, still in PJs! This happens to all of us moms so I am not talking about those days. For the most part, try to get dressed up so that you can condition your mind into work mode earlier on in the day.

    Getting into a routine

    Yeah, you are probably wondering: Which mom has a routine? I have twins who are 6 months old and my routine gets sabotaged almost everyday. But there are things that I can do while the kids are asleep, as my non-negotiable routine activities. Some of these include:

    • Doing my top 3 business priorities for the day
    • Reading for 20 minutes before the kids wake up
    • Catching up on my daily 20-30 minutes of Instagram so that I can be fully present for my kids when they are awake

    Does my routine always work? No, but it definitely would never work if I didn’t plan for it. You would rather plan to have a routine while working from home than not have any at all!

    Before you think that I am done with this point, getting your kids on a routine is the best thing you can do if you want to work from home without continuous interruptions. Getting your kids on a routine as soon as possible should be your main priority. It can be as simple as getting their nap times right or their screen times in check. The more predictable their routines are, the easier it is to plan your schedule while working from home.

    How to work from home and be productive during lock-down.

    Planning daily tasks

    Moms have the longest to-do lists that cut across various activities. From kids’ stuff, house chores, grocery shopping, school projects and somewhere at the bottom you squeeze in your business tasks. A long to-do list can be overwhelming just by looking at it and that just drains any energy. It creates a mindset where the focus is on ticking off any completed activity. 

    First things first to ensure productivity, separate the business tasks from the home stuff. This will ensure that you prioritize the business tasks from the most urgent to the least urgent. Remember, if there are tasks that can wait until the next day, then schedule them for the next day. This frees up time for today’s activities. 

    My actual advice: Ditch the to-do list, use a schedule!

    A schedule works best as opposed to a to-do list when you are working from home. It will not only get you to start thinking about how realistic that to-do list that is as long as the river Nile is, but it will also get you to determine exactly when you are going to get everything done. What’s the point of using a to-do list when you know that you won’t even get half of the things on the list, done?!

    Create Systems and Structures

    Systems and structures help you organize yourself and your business even better. In fact, if you don’t have systems and structures in your business, you can say goodbye to growth. A system is just a well-defined way of doing something. 

    You don’t have to be a techie to systemize your business. You can get someone else to help you with this critical part of your business as you focus on your zone of genius. 

    Getting systems in place will save you so much time, and get you more time to focus on your strengths in your business so that you can scale up faster. 

    Besides business, having systems for various things around the house such as cleaning, cooking etc. helps in better time organization and management. 

    Self-Care

    You are your business’s greatest asset! If you don’t plan and spend time on taking care of your well being, then working from home will be an uphill battle.

    As moms we tend to always put ourselves last, we prioritize everyone and everything else besides ourselves. This leads to burn outs, feeling overwhelmed, unhappy and drained. It’s important to take time out for ourselves to decompress, rejuvenate and re-energize. 

    So take that nap if you are tired, take a break and watch an episode of your favourite Netflix show. Take a walk around the block to clear your mind. Soak yourself in your bathtub as you catch up on a book. Do whatever you need to, to keep your well being as a top priority. Check out this blog post where I share a few self-care ideas in quarantine.

    What are your top tips for working from home productively while the kids are at home?

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  • 9 Financial key performance indicators that you should be tracking to grow your new business

    9 financial key performance indicators you should be tracking as a new business owner.

    I get it, you are just new in this business, and as a busy mom, reviewing the finances every now and again is not the most exciting thing that you do in your business. In fact, many people avoid looking at important financial key performance indicators for their business, because they are afraid of the reality that these indicators will show about their business.

    The tough news is that you are going to have to learn how to use numbers to grow your business and make key decisions. So this post series is for you if you are still trying to figure out the what, why, and how to use financial numbers to make better business decisions.

    Financial key performance indicators are simple ratios or percentages or actual figures that businesses use to measure their financial health. If you are not monitoring your finances closely, as I mentioned in this post, you could end up making decisions that not only hurt your business in the long run, but also don’t make sense.

    Here are my top 9 financial key performance indicators (KPIs) that you can start tracking today in your business!

    1. Profit margin:

    The profit margin helps to compare the performance of your business to the past, and to other competitors who post their financial performance regularly. Having a targeted margin will help in assessing how attractive potential new services and products are, as you should be able to calculate an expected profit margin for each product if you know how much expenses and revenue you expect from it.

    Profit Margin = Profit / Total Income

    2. Expense margin:

    This determines how much of your income you are using to pay for expenses. A higher expense margin means that you are using a lot of sales revenue to run your business. Generally, your expense margin should not change significantly over the year unless your business model has changed. Keep an eye over your expense margin, so that you are not overspending in your business.

    Expense margin = Expenses/ Total Income

    3. Cash on hand:

    This determines how much cash you have at any given time. You should have enough cash to pay for 6-12 months of overall expenses.

    Cash on hand = Available cash to business (Cash + Petty cash + Bank current accounts)

    4. Burn rate:

    This determines how fast a company uses its money to cover its expenses. It is usually interpreted in months, as an indicator of how long a company can continue running if there were no sales or income coming into the business.

    Burn rate (in months) = Cash/ Monthly expenses

    5. Return on equity

    This determines how much you have earned from the investment you have made in the business. This rate is usually very low or even negative in the first 3-5 years of a business.

    Return on Equity = Profit / Equity

    6. Working capital

    Working capital measures the amount of capital that a business uses to continue running its daily activities. The higher this amount, the more upfront financing will be required to operate the business. Working capital is usually calculated by considering the company’s current assets and liabilities. A ratio above 1 generally indicates that the business is in a good position.

    Working Capital = Current Assets / Current Liabilities

    9 financial key performance indicators you should be tracking as a new business owner

    7. Conversion rate

    This determines how many people eventually buy your product or service after seeing your promotion or visiting your website. In online businesses, anything between 3 and 5% is a fairly good conversion rate.

    Conversion rate = Number of buyers/ Number of visitors on page

    8. Revenue per customer

    This is an important financial key performance indicator because it tells you how much revenue you make for each customer. It gives an average figure of the shopping basket size, every time a customer buys from you. You can use this ratio to determine how many new customers you need to target using your marketing efforts, in order to meet your sales targets.

    Revenue per customer = Monthly total sales / Number of customers

    9. Cost of customer acquisition

    Cost of customer acquisition measures how much it costs in marketing to attract and get one customer to buy from you. If you use Facebook Ads, it provides a summary of the cost per conversion, another way of saying what the customer acquisition costs are.

    Cost of customer acquisition = Total marketing spend/ Number of customers

    Found this helpful? Don’t forget to share with your goalfriends using the social media share icons below. You can also download my easy peasy income & expense tracker, and start keeping your business finances in order!

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